Become a Social Media Rockstar with The Social Media Mastery Course

WITH DAVE LAIDLAW


Introducing Social Media Mastery for Catholic Parishes, a complete framework for creating, promoting, and sustaining an engaging social media presence that helps you reach your community.

If I've learned anything in working for the Catholic Church for the last 12 years, it's this:

The Success of your entire ministry depends on building relationships centered on Christ and the Church's teachings.

People only listen to and follow organizations and other people they know, like, and trust regardless of whether it's online or in person.

But here's the problem - it's hard to create a genuine connection with your parishioners online!

Many times parish staff get burnt out by either seeing little results from their efforts, not knowing where to start, or not knowing how to create amazing content.

So how do you connect with your parishioners online and bring them closer to Christ?

With an engaging social media presence.

Hi, My Name is Dave Laidlaw

And I Love Helping Parishes Do Better Online


But reaching parishioners online hasn't always come easily to me. When I started as a Parish Youth Minister almost 12 years ago, and was asked to create a parish Facebook page, I had no idea what to post, or who I should ask to like it. I was flying blind like so many of us are forced to do.

But over the years, I've come to not only enjoy bringing others closer to the Church with social media, but I also rely on it to stay connected with my own Parish like so many others.

In this brand new course, Social Media Mastery for Catholic Parishes, I'll teach you how to create, promote, and sustain a social media presence that engages both your parish and your larger community.

I've created Social Media Mastery for Catholic Parishes because I want to show you everything I've learned, and how you can make social media work for you.

This isn't a course about what worked for me years ago. I will show you exactly what works TODAY for getting great results on social media.




Course Information

HERE'S WHAT'S INCLUDED WITH

SOCIAL MEDIA MASTERY FOR CATHOLIC PARISHES


Social Media Mastery was built with the ambitious parish social media manager in mind.


  • Work at your own pace


  • Clear action items set you up for success, teaching you how to chose the right methods and strategies to build your parishes social media presence.


  • Gain exclusive access to a Facebook community to discuss coursework and exchange ideas with your fellow classmates.


  • Zoom office hours with Dave give you the opportunity to ask questions and get advice.






What You'll Take Away

HERE'S WHAT YOU WILL LEARN


The Mindset of an Expert: Having a successful social media presence goes far beyond just posting online. Getting into the right mindset and planning ahead will make the difference when it is time to get your message heard.

A Sustainable Social Media Plan: In this course you will learn how to create a plan for your parishes social media that will enable you to post regularly, engage your community, and see sustained success.

How to Create Great Content: Here's a little secret, the word great is subjective. How do we find different sources, and come up with different Ideas to find the content that reaches the most possible people in your parish.

The Channels: Everything you need to know about the social media channels that will work best for your parish and the community your parish resides in.

Getting Buy-In From Parish Leaders: It's not always easy to get your parish priest, other parish staff, the finance council, or the pastoral council to appreciate what you do. Here you will learn to show them the value of social media and best utilize the skills of those who lead with you in your parish.

How to Connect, Human to Human: Many parishioners find it difficult to connect to their own parish, but are connecting with others on social media every day. How do we show these parishioners that the Church is more than the walls around us at Mass. By connecting on a personal level.

Software and Strategy: Social Media isn't push-button easy! It requires a lot of planning, strategy, and smart execution if you want to do it right. I'll show you the different software and tools to run a smooth social media presence that both you and your parishioners enjoy.

You'll get in-depth training for each stage of creating and sustaining an engaging social media presence, from creating great content and connecting with your community to choosing your necessary platforms and using the best tools.


Course Curriculum


  Welcome!
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  Building a Foundation
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  The Channels
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  Content Creation
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  Sustainable Success
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